American Optimism is our attitude. Casual style is our aesthetic. Clean and confident, comfortable and accessible, classic and modern. It’s the quintessential expression of Gap brought to life through iconic clothing. Our collections are a modern interpretation of our denim roots and signature pieces that are a staple for every wardrobe. Gap embraces a youthful, infectious spirit and the freedom to express individual style.

Today we have 1,700 company-operated and franchise retail locations around the world and we’ve expanded our online presence to around 70 countries. 


Check out highlights from Gap Inc.'s 46 years of iconic pieces and signature collections.


By 2020, one million women will gain the skills and confidence to change the course of their lives through the Gap Inc. P.A.C.E. program.

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Gap unveils a pilot DressingRoom app by Gap, created to help customers virtually “try on" clothing through a smartphone, Augmented Reality experience.


We're looking for true individuals. People with the courage to take chances. Who understand that making a difference takes passion, patience, and persistence.


Gap Inc. has set ambitious goals for 2020, including a 50% absolute reduction of greenhouse gas emissions in owned and operated facilities globally, and to divert 80% of the waste from landfill for our U.S. facilities.