News and Events

A Gap Aussie Summer

Gap Australia is excited to announce the launch of the Australian GapKids and babyGap Summer 2011 campaign, 'A Gap Aussie Summer'. The campaign celebrates Aussie kids enjoying their favourite summer past times: going to the beach, playing cricket, eating ice-cream and playing with friends.

The campaign features the winners and finalists of the inaugural Gap Australia Casting Call. The four winners consists of Charlotte (baby girl: 8 months), Asher (baby boy: 4 years), Mia (girl: 7 years) and Didier (boy: 6 years). Find out more about the winners at www.gapcastingcall.com.au. The finalists include Amelia (baby girl: 2 years), Tane (baby boy: 12 months), Teak (girl: 6 years) and Kai (boy: 6 years).

In addition to starring in the Gap Australia Summer campaign, the winners will also be featured in the summer issue of SHOP4kids, receive a babyGap and GapKids wardrobe worth $1000 as well as 12 month professional representation by Bambini Talent Group. The casting call was held to celebrate the first anniversary of Gap in Australia and over 3,600 entries were received.

A fun-filled photo shoot for the finalists was held in Sydney and a behind-the-scenes video shows our Gap Aussie kids having a ball shooting the campaign. Check it out at www.gapcastingcall.com.au/watch-the-video.